This Lip Balm was tested by an independent third-party laboratory to evaluate its sunscreen efficacy. The testing was conducted under controlled laboratory conditions in accordance with applicable BIS, ISO, and international cosmetic testing guidelines.
Test type:
IN-VIVO SPF Testing: IS 17494:2025 (Aligned with ISO 24444:2019 – MOD); ISO 24442:2011
Broad Spectrum Protection: Complies
Critical Wavelength: 377 nm
Test Product: Dot & Key Plushie Jelly Lip Balm
Sponsor: Dot & Key Wellness Ltd.
Testing Laboratory: Tamilnadu Test House Private Limited, Chennai, India
Note: The product was evaluated for sunscreen efficacy through standardized in-vivo and in-vitro testing under controlled laboratory conditions. The reported results demonstrate very high protection against UVA and UVB radiation and compliance with broad-spectrum sunscreen performance requirements.
24Hrs Lip Hydration
Fuller, Plumper Lips
Softens Lips
High-Shine Finish
Boosts Lip Barrier
SPF 50+ Protection
Glides Easily
Non-Sticky Feel
Clinically Proven Results
Cruelty Free
Plant Bio-Actives
Clinically Tested
24Hrs
Lip Hydration*
Results In
Smooth, Plump & High-Shine Lips
*Based on an independent 14-day clinical study conducted by Mascot Spincontrol on 34 subjects with dry lips.
Results In
Smooth, Plump & High-Shine Lips
*Based on an independent 14-day clinical study conducted by Mascot Spincontrol on 34 subjects with dry lips.
Please be aware that our ingredient list is currently undergoing a transition. As a result, the ingredients listed on this page may vary from those on the product you receive. Rest assured, the product's safety, quality, and performance remain unchanged.
Squeeze out a small amount
Apply evenly on your lips
Re-apply as & when needed
1. Does the Plushie Jelly Lip Balm have SPF?
Yes! It has In-Vivo Tested SPF 50+ to help protect your lips from UVA & UVB rays while keeping them soft, hydrated and glossy all day.
2. How long does it keep lips hydrated?
Plushie is clinically tested to deliver up to 24 hours of hydration to keep lips feeling soft, smooth and comfortably moisturised with visible plumping effect.
3. Is the Plushie Jelly Lip Balm tinted?
Yes! It comes in 3 juicy buildable tints that add a sheer wash of colour and a glossy, glazed finish to your lips.
4. Is it sticky or heavy on the lips?
Not at all! Its soft jelly texture glides on smoothly, feels lightweight and leaves lips glossy without any sticky feel.
5. What is the silicone tip for?
The soft silicone applicator tip hugs the contours of your lips for a smooth, mess-free swipe and an easy, even application.