10% Niacinamide + Strawberry Brightening Face Serum

Reduces:

10% Niacinamide + Strawberry Brightening Face Serum

Dark Spots

10% Niacinamide + Strawberry Brightening Face Serum

Pigmentation

verified ratings
10% Niacinamide + Strawberry Brightening Face Serum
10% Niacinamide + Strawberry Brightening Face Serum
10% Niacinamide + Strawberry Brightening Face Serum
10% Niacinamide + Strawberry Brightening Face Serum
10% Niacinamide + Strawberry Brightening Face Serum
10% Niacinamide + Strawberry Brightening Face Serum
10% Niacinamide + Strawberry Brightening Face Serum
10% Niacinamide + Strawberry Brightening Face Serum
92%
said that skin appeared brighter after 4 weeks.*
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JUST IN

10% Niacinamide + Strawberry Brightening Face Serum

verified ratings

Reduces:

10% Niacinamide + Strawberry Brightening Face Serum

Dark Spots

10% Niacinamide + Strawberry Brightening Face Serum

Pigmentation

With Vitamin B12
Hydrates
Non-sticky
All Skin Types
599

MRP incl. of all taxes

10% Niacinamide + Strawberry Brightening Face Serum (30ml)

599
With Vitamin B12 Hydrates Non-sticky
All Skin Types

Product Details

  • 10% Niacinamide + Strawberry Brightening Face Serum

    Visibly Brightens

  • 10% Niacinamide + Strawberry Brightening Face Serum

    Smoothes Skin

  • 10% Niacinamide + Strawberry Brightening Face Serum

    Fades Dark Spots

  • 10% Niacinamide + Strawberry Brightening Face Serum

    Treats Pigmentation

  • 10% Niacinamide + Strawberry Brightening Face Serum

    Minimises Pores

  • 10% Niacinamide + Strawberry Brightening Face Serum

    Instantly Hydrates

  • 10% Niacinamide + Strawberry Brightening Face Serum

    Quick-Absorbing

  • 10% Niacinamide + Strawberry Brightening Face Serum

    Non-Sticky

10% Niacinamide + Strawberry Brightening Face Serum

Clinically
Proven Results

10% Niacinamide + Strawberry Brightening Face Serum

Cruelty
Free

10% Niacinamide + Strawberry Brightening Face Serum

Plant
Bio-Actives

available offers

Flat 15% OFF

On All Orders

use code: FLAT15

Copy

Shop for Rs.799

and get Free Gift on all orders

No code required

Shop for Rs.999

and get 2 Free Gifts worth Rs.294

No code required

FLAT 25% OFF

On All Combo Orders

use code: COMBO25

Copy

Extra 5% off

on all prepaid orders

No code required

#Dot&KeyTransformation
Tried. Tested. Loved.
Transformation Image Transformation Image
92%
said that skin appeared brighter after 4 weeks.*
94%
felt skin smoother with regular usage.*
Results In
Visibly bright, smooth skin

*Self-assessment study conducted with 36 subjects with either dark spots, uneven skin texture or both.

Results In
Visibly bright, smooth skin

*Self-assessment study conducted with 36 subjects with either dark spots, uneven skin texture or both.

Hero Ingredients

10% Niacinamide + Strawberry Brightening Face Serum
10% NIACINAMIDE
Brightens skin, fades dark & pigmentation
10% Niacinamide + Strawberry Brightening Face Serum
VITAMIN B12
Reduces dullness & dryness.
10% Niacinamide + Strawberry Brightening Face Serum
STRAWBERRY
Restores healthy, smooth skin.
10% Niacinamide + Strawberry Brightening Face Serum
HYALURONIC
Instantly hydrates & plumps skin.

See Full Ingredients

Aqua, Niacinamide, Propanediol, Phenyl Trimethicone, Isohexadecane, Hamamelis Virginiana (Witch Hazel) Leaf Extract (and) Propylene Glycol (and) Sodium Benzoate (and) Phenoxyethanol (and) Ethylhexylglycerin (and) Sorbitol (and) Aqua, Dimethicone, Fragaria Ananassa (Strawberry) Fruit Extract, Cyanocobalamin, Sodium Hyaluronate, Xylitylglucoside (and) Anhydroxylitol (and) Xylitol, Trehalose, Tocopheryl Acetate, Aqua (and) Phragmites Communis Extract (and) Poria Cocos Extract, Betaine (and) Sodium PCA (and) Sodium Lactate (and) PCA (and) Serine (and) Alanine (and) Glycine (and) Glutamic Acid (and) Lysine HCl (and) Threonine (and) Arginine (and) Proline (and) Water, Allantoin, Cetearyl Olivate (and) Sorbitan Olivate, Polymethyl Methacrylate, Polyacrylate Crosspolymer-6, Polymethylsilsesquioxane, Xanthan Gum, Disodium EDTA, Phenoxyethanol (and) Ethylhexylglycerin.

Product Benefits

  • Visibly Brightens Skin
  • Smoothes & Hydrates Skin
  • Fades Dark Spots
  • Minimizes Pores
  • Non-Sticky & Quick-Absorbing

How To Use

  • Apply 3-4 pumps on clean, dry skin
  • Pat gently until fully absorbed
  • Follow up with a moisturizer & sunscreen
  • Use twice daily (AM & PM) for best results

FAQ

  • 1. What skin concerns does this serum target?

    This serum helps brighten & smooth skin while effectively treating dark, pigmentation & open pores. It also reduces dullness & delivers optimal hydration to the skin.
  • 2. What makes this serum pink? Is it natural?

    That lush pink hue comes from Vitamin B12 — not from any artificial dye or added colour. It not only gives the serum its unique pink hue but also helps soothe skin & reduce dullness.
  • 3. Will 10% niacinamide irritate my skin?

    Nope! This serum is formulated with a gentle form of niacinamide that works effectively without causing skin irritation, even at 10%.
  • 4. When should I use this in my routine?

    Use it on clean, dry skin right after cleansing & before moisturizing. It works well for both AM & PM routines — just don’t forget sunscreen in the morning!
  • 5. How long will it take to see visible results?

    With consistent use, you may notice brighter, smoother skin in 2–4 weeks. Dark spots and pigmentation may take longer but results get better with time.

Customer Reviews

Based on 11 reviews
55%
(6)
45%
(5)
0%
(0)
0%
(0)
0%
(0)
M
Meera Chawla

Skin looks brighter and more even-toned. Total staple. Re-purchasing again!

A
Aanya Rao

My skin’s been feeling ✨hydrated and smooth✨ since I started using this. Plus, it layers well with sunscreen which is a win.

K
Kritika Menon

I hate sticky serums and this one is super lightweight. I’ve been using it under makeup and it gives a natural glow. Also love that it didn’t break me out!

More Information

  • Product Name: Dot & Key Strawberry Bright 10% Niacinamide Face Serum - 30ml
  • Net Qty: 30ml
  • MRP Rs. (Incl. of all taxes): Rs. 599.00
  • Manufacturer Details: RSH GLOBAL PVT.LTD (Unit 2) Plot No. 74, DIC Industrial Area, Baddi 173 205 (H.P.) M.L. No. M-HIM/COS/14/196
  • Expiry Date: 24 months from manufacturing
  • Country of Origin: INDIA